Marka Nefreti

Marka Nefreti
ISBN: 9786254360480 — 2021 — 1. Print Social and Humanities Sciences Communication

Tutum Kavramı * Tutum ile Duyum ilişkisi * Marka Nefreti Kavramı * Marka Nefretini Belirleyici Unsurlar * Marka Nefretinin Sonuçları * Marka Nefretine Karşı İzlenebilecek Stratejiler

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